Data Wiping- Secured Data, A Business Asset

 

Data Wiping- Secured Data,

A Business Asset

Data Wiping or Data Shredding is the process of detecting, correcting, or removing corrupt or inaccurate records from a set of records, tables, or databases with incorrect, incomplete, mis-formatted, or duplicate information. Data-intensive companies, such as banking, insurance, retail, telecommunications, or transportation, should use data Wiping tools to systematically examine data and detect defects using rules, algorithms, and lookup tables.

 

Typically, a Data Wiping tool consists of software capable of correcting specific errors, such as looking for duplicate records, correcting and amending poorly formatted or incorrect data, and modifying incomplete data in marketing and CRM databases, such as example add non-existent zip codes.

 

With these tools it is possible to achieve in a short period of time what could take days or weeks if an administrator had to do it manually. This means that companies can save not only time, but also money by purchasing data Wiping tools. 

 

Data Wiping ensures long-term customer relationships

Businesses rely on their customer data every day in one form or another. For example, by using or relying on the integrity of the addresses that appears in the database to ensure that invoices sent by email or post are correct and arrive at the exact addresses.

 

Data quality is also important if top management wants to leverage customer data to deliver intrinsic value to the company. Some data quality issues are of utmost importance for this purpose, so it is critical with data wiping and management systems that ensure compliance with the following requirements:

 

·         Accuracy

·         Integrity

·         Cleaning

·         Correction

·         Completeness

·         Consistency

 

By managing and cleaning data, significant business value can be achieved. Senior managers often find it difficult to justify investing in Data Wiping tools. However, the impact of the following situations should be considered for any business:

 

·         The cost to the business of processing errors.

·         Solving problems manually.

·         Have incorrect or invalid billing information.

·         Make supplies or shipments to incorrect addresses.

·         Having customers or suppliers frustrated when they perceive that we have incorrect or invalid documents and that, therefore, the procedures cannot be processed efficiently.

 

As we can see, the importance of data cleanliness is an extremely important aspect of any ERP / CRM system. Having incomplete transactional data can lead to poor business decisions and, consequently, increased costs and associated services for customers and suppliers. Lack of data Wiping can jeopardize relationships with customers and vendors, links that the company has worked hard to build on and therefore in its interest to maintain and preserve.

 

Continuous Data Wiping ensures consistency, especially when data from different databases are combined. Data cleaning ensures that customer information is updated and verified at the same time, which means that shipments will reach their addressee without problem, and calls or emails will also be attended by the person or entity to which they are wanted. Manage the company. A clean database is ready for any type of marketing campaign, it is an investment in trust and credibility, and it becomes a fundamental business asset for the success of the organization.